Privacy Policy

Arrow Puzzle Play: Tap Away · last updated 4 August 2026

This app is made by PuzzlePlay. It has no accounts and no sign-up. You never give us your name, email address or phone number to play, and your game progress is stored on your own device, not on our servers.

What the app collects

• Usage and diagnostics. Google Firebase Analytics records which games and screens are opened and how long sessions last, so we can see which games are worth improving. Firebase Crashlytics records crash reports, including the device model, Android version and the stack trace of the crash.
• Advertising. The app shows ads from Google AdMob. AdMob may use your device's advertising ID to limit repeated ads and, where you have agreed, to personalise them.
• Install source. The Google Play Install Referrer tells us which ad or listing an install came from, so a player who arrived through an ad for one game opens on that game. It is read once, on the first launch.
• Purchases. The ad-free purchase is handled entirely by Google Play Billing. We receive confirmation that a purchase happened; we never see your card or payment details.

Online multiplayer

If you play Ludo online, your device connects to our game server. That connection carries the display name you chose in the app and the moves you make. Your IP address is visible to the server while you are connected, as it is to any internet service; we use it only to route the match and to show an approximate country on our own monitoring page.

Matches live in the server's memory only. When a match ends the room is discarded — we do not store match histories, chat (there is none) or player profiles on the server. Your own device keeps your win/loss record and the names of friends you played, and uninstalling the app removes them.

What the app does not collect

No precise location, no contacts, no photos, no microphone or camera access, no files from your device. There is no login, so nothing links your play to a real-world identity.

Your choices

• Ad consent. In the EEA, the UK and Switzerland the app shows Google's consent form on first launch, where you can accept or refuse personalised ads. You can change that choice later from the app's settings.
• Advertising ID. Android lets you reset or delete your advertising ID in Settings → Privacy → Ads.
• Ad-free. Buying the ad-free option stops ads being shown, which also stops AdMob's data collection.
• Deleting data. Uninstalling removes everything held on your device. To request deletion of analytics data associated with your device, email us at the address below and include the approximate date and country of use so it can be located.

Children

The app is not directed at children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided us with information, contact us and we will remove it.

Services we use

Google Play Services, Firebase Analytics, Firebase Crashlytics, Google AdMob, Google Play Billing and the Google Play Install Referrer API. Each is operated by Google and governed by Google's own privacy policy.

Changes

If this policy changes, the date at the top of this page changes with it. Material changes will also be noted in the app's Play listing.

Contact

PuzzlePlay — masterapps1982@gmail.com